Hyundai 2022 Tucson.
Hyundai required a refresh to their Product Training videos for their upcoming model releases. Blue Flag engaged SHOTCUT for their creative design and production needs, while also working alongside Hyundai on key features and focus points.
The main challenge was to develop a training video template that could be replicated across various models, engaging viewers throughout its 15-minute running time, without feeling rushed.
In association with Blue Flag, SHOTCUT developed an updated design style and structure, allowing for a faster paced and highly informative training video.
Using a combination of previously produced advertising materials, new studio footage with a host, modern motion graphics packages and dynamic VFX, the final deliverable was an exciting introduction to the 2022 Hyundai Tucson.
Contact SHOTCUT if you'd like to learn more about this project.