The Basics.
Cricket Australia Coaching.
Challenge.
Cricket's most essential and universal skills are known as
The Basics. Cricket Australia asked SHOTCUT to develop a set of videos that could communicate these important messages to coaches in a fresh way.
10 videos outlining Batting, Pace Bowling, Spin Bowling, Fielding, Wicketkeeping, Nutrition, Physical, Mental, Leadership, along with an Overview video were needed for housing on the award winning CA Coaching app, as well as other online platforms.
Result.
Former Australian captain and cricketing legend Belinda Clark AO was the perfect host for this series, immediately being able to connect with coaches and viewers with her knowledge and experience in the game.
SHOTCUT designed a modern yet timeless look for the video set, celebrating the best players and ensuring a wide range of both past and present cricketers were represented throughout.
The final result is the perfect introduction to all coaches and players interested in learning about the best ways to have success in the game.
